What do you understand by Entrepreneurial Marketing? with Characteristics
Entrepreneurial marketing is less about a single marketing strategy and more about a marketing…
Filed underCase Study
L’Oréal International Marketing Strategy explains their Case Study
L’Oréal is the world’s biggest cosmetics and beauty products company. Basically, it’s a French-based…
L’Oréal Global Branding Strategy explains What? their Case Study
The L’Oréal group has been the market leader of cosmetics and the beauty industry.…
Failed Americanism? A Case Study for Eurodisney Failure
The article uses some aspects of the Hofstede’s cultural dimensions and Trompenaars’ research on…
The Case Study of Ad Campaign for Apple iMac
The iMac ad campaign consists of a series of seven television commercials. These commercials…
The Case Study of the Starbucks Mobile Payment Application
Starbucks innovative value proposition includes the wide variety of mostly coffee based menu along…
Bullwhip Effect in Supply Chain Management
What is the Bullwhip Effect? Understanding the meaning, definition, concept, Eliminating, and Causes in…
Case Study of International Marketing Strategy in PepsiCo
Pepsi was created by the chemist named Caleb Brad-ham. Keep Reading Case Study of International…
Top 5 case studies of FedEx company that we realize is why they are the Best
Here is top 5 case study about FedEx, FedEx Corporation is an American multinational…
Case Study of Using Marketing Channels to Create Value for FedEx Customers
FedEx as a service company that mainly focuses on transportation or shipment services, channel…