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Marketing

What is Marketing? The action or business of promoting and selling products or services, including market research and advertising. It is the study and management of exchange relationships. Also, Marketing using to create, keep and satisfy the customer. With the customer as the focus of its activities, it can conclude that it is one of the premier components of Business Management – the other being Innovation.

Also Define, “Selling concerns itself with the tricks and techniques of getting people to exchange their cash for your product. As well as It is not concerning the values that the exchange is all about. And it does not, as marketing invariable does, view the entire business process as consisting of a tightly integrated effort to discover, create, arouse and satisfy customer needs”.

Best Search Engine Marketing Companies 2026

January 21, 2026 by Nageshwar Das
Best Search Engine Marketing Companies 2026 Image

Discover the best search engine marketing companies of 2026. Boost your visibility, drive traffic, and maximize ROI with the best … Continue Reading

Categories Digital Marketing

Best Video on Demand VOD Marketing 2026

January 3, 2026 by Nageshwar Das
Best Video on Demand VOD Marketing 2026 Image

Discover top Video on Demand VOD Marketing strategies for 2026. Boost engagement, conversions, and CTR with proven tactics. Learn more … Continue Reading

Categories Digital Marketing

What is Pricing Policy and Why is it Important?

October 16, 2025 by Nageshwar Das
How to Understand Our Pricing Policy Image

Explore our comprehensive guide on pricing policy, detailing key considerations, objectives, and factors that shape effective pricing strategies. Learn how … Continue Reading

Categories Marketing

Marketing Mix Modeling Tools, Software, Companies, Solutions

May 22, 2025 by Nageshwar Das
Marketing Mix Modeling Tools Software Companies Solutions

Master Marketing Mix Modeling (MMM) with insights on tools, software, solutions, techniques, and expert companies. Learn how to optimize your … Continue Reading

Categories Marketing

Marketing and Sales in Business

July 30, 2025May 12, 2025 by Nageshwar Das
Marketing and Sales in Business

Unlock the secrets to business success with our exploration of marketing and sales. Discover how these essential forces collaborate to … Continue Reading

Categories Marketing

Segmentation, Targeting, and Positioning (STP) in Marketing

April 28, 2025 by Nageshwar Das
Segmentation Targeting and Positioning (STP) in Marketing

Enhance your marketing strategy with our comprehensive guide on Segmentation, Targeting, and Positioning (STP). Discover how to effectively identify your … Continue Reading

Categories Marketing

What is Segments Marketing or Market Segmentation?

April 24, 2025 by Nageshwar Das
What is Segments Marketing or Market Segmentation

Market segmentation, or segments marketing is crucial for effective marketing strategies. This comprehensive guide explains its definition, types, benefits, and … Continue Reading

Categories Marketing

Marketing and Networking: Strategies with Examples

April 11, 2025 by Nageshwar Das
Marketing and Networking Strategies with Examples

Master the art of business growth with our comprehensive guide on marketing and networking. Discover actionable strategies, real-world examples, and … Continue Reading

Categories Marketing

Top Account Based Marketing Companies

February 22, 2025 by Nageshwar Das
Top Account Based Marketing Companies

Discover the top account based marketing companies of 2025—Demandbase, 6sense, RollWorks, Terminus, and Madison Logic. Learn how these precision players … Continue Reading

Categories Marketing

Content marketer, definition, types, examples, advantages

January 16, 2025January 14, 2025 by Nageshwar Das
Understanding the Role of the Content Marketer

Discover the essential role of content marketer in building brand engagement and driving customer action. Explore their diverse specializations, responsibilities, … Continue Reading

Categories Marketing
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