International

What is Glocalization? Meaning, Definition!

What is Glocalization? Meaning, Definition!

Glocalization (a portmanteau of globalization and localization) is the adaptation of international products around the particularities of a local culture…

8 years ago

Revenue Management: Scope, Future, and Benefits

The phenomena of revenue management gained importance in recent years due to the variable and discriminatory pricing schemes offered by…

8 years ago